1. What an affiliate link is
An affiliate link is a tracked link connecting this website to a partner, affiliate network or operator. If a qualifying action happens after you follow that link, such as a registration, we may earn a commission. The cost to you is not usually different because of the tracking itself, but commercial models vary across the industry. The key point is simple: we can earn revenue from some referrals made through the website.
2. Why we disclose it plainly
Readers should not have to infer how an editorial site is funded from hints or footnotes. We disclose affiliate relationships because transparency is part of credibility. Gambling review content already involves high-visibility promotions, so hiding the revenue model would weaken trust and make it harder for readers to judge the context of our recommendations. We prefer to state the arrangement directly and keep the explanation in accessible language rather than legal fog.
3. What affiliate links do not mean
A commercial relationship does not mean a featured operator has purchased a fixed ranking, veto power over criticism or the right to edit our copy. We may still remove a brand from the shortlist, lower a score or alter the tone of a review if the facts support that change. We also remain an editorial site rather than an operator. We do not take deposits, provide gambling accounts or manage player disputes. Those functions belong to the operator you choose, not to Slotterrainuk20.
4. How ranking decisions are made
Ranking decisions are based on the review framework published on the site. We focus on licensing and safety, game selection, bonus fairness, payout experience, mobile usability and customer support presentation. The reason for publishing those criteria is to make the process inspectable. A reader can disagree with our weighting, but they should still be able to see the logic. A larger bonus headline alone does not guarantee a higher position if other parts of the experience feel weak or opaque.
5. When a link may not be affiliate tracked
Not every outbound link on the site is necessarily affiliate tracked. Some may be included for information, source reference or safer gambling support. For example, links to GAMSTOP, GamCare, BeGambleAware and helpline resources are present because they are relevant, not because they generate commission. Likewise, a casino may appear on the site with a standard external link depending on the current commercial arrangements and editorial needs.
6. Commercial pressure and editorial judgement
The presence of affiliate revenue creates an obvious risk: the temptation to favour what converts best instead of what reads most honestly. We address that risk by stating the relationship openly and by keeping review criteria visible. No policy statement can remove bias by magic, but transparency allows readers to assess the framework with open eyes. We regard that as the minimum standard for an affiliate-funded review site operating in a category where trust matters.
7. Your responsibility before registering
Even where a casino is recommended on Slotterrainuk20, you should still read the operator's own terms, responsible gambling tools, privacy notice and payment rules before opening an account. Offers may change, eligibility may vary and the exact user experience may differ from the editorial impression taken during our review cycle. Our role is to reduce guesswork, not to remove your need to review the final operator terms for yourself.
8. Contact about this disclosure
If you have questions about our affiliate arrangements or believe a disclosure needs to be clearer, contact us at support@slotterrainuk20.co.uk. We welcome legitimate requests for clarification. We may not reveal confidential commercial rates or contract details, but we can explain the general way the model works and how we try to separate editorial judgement from partner revenue.